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NECK-IT™
The World's First Ritual-Driven Beverage Category
About NECK-IT™
NECK-IT™ is a UK-founded beverage platform brand focused on formalising existing social ritual behaviours into structured, scalable beverage formats.
The brand is built around a three-step behavioural framework:
CHANT IT
NECK-IT™
RING IT
NECK-IT™ is designed as a multi-format beverage architecture spanning alcohol, energy, functional and recovery categories.
Trade mark applications and intellectual property protections have been initiated.
Product development and launch plans are currently in progress.
For strategic partnership enquiries:
Contact: Tom Jennings or Philip Fitzgerald
NECK-IT™
The World's First Ritual-Driven Beverage Category
© The NECK-IT™ IP Holding Co Ltd
NECK-IT™ is fully structured as a protected IP asset.
Trade marks have been applied for, the domain neck-it.com is secured, and NECK-IT IP Holding Co. Ltd has been incorporated to house and commercialise the brand globally.